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Company & Industry Research
Getting Started with Industry Research
It can be helpful to have an industry classification code like the ones below to get started, but most database work with keywords to help you find the right industry and classification code.
North American Industry Classification System (NAICS) 6-digit standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy. It is gradually replacing SIC.
Standard Industrial Classification (SIC) 4-digit classification system developed in the 1930s by the U.S. Central Statistical Board. It has not been revised since 1987, but many sources such still apply it.
Best Bets Industry Research
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Bloomberg TerminalBloomberg is a great tool for industry reports and data. Start with the BI (Bloomberg Intelligence) function for key industry data, interactive charting, and written analysis by Bloomberg industry experts. If you are starting your industry research with a company, try the CCB (Company Classification Browser) function to find which industries the company is part of.
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Economist Intelligence Unit: EIU.comEIU provides analysis on more than 200 countries and 6 key industries and their subsectors. Find global and country level industry reports as well as country level industry data.
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LexisNexis is the best LexisNexis tool for industry research. Log in to Lexis Advance and then select Nexis in the top left. Search Market Insight to find popular industry reports and news including, BMI, Euromonitor, and more.
Other Industry Resources
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D&B HooversSearch industries by keyword and NAICS or SIC codes for a brief report including industry activities, top performers, geographic segmentation, and news.
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EBSCO: Research DatabasesSearch Publications in EBSCO's Business Source Complete for industry reports and news. Reports include MarketLine, Barnes, and more. Check to make sure you have the most recent publication, some publications in EBSCO are embargoed.
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OECD iLibraryThe online library of the Organisation for Economic Cooperation and Development includes reliable and up-to-date source of data, eBooks, articles, working papers, reports, and statistics on several industries including energy, agriculture, with a focus on trade related data.
Government Websites
Economic Census – Provides very detailed statistics about individual industries, which can be viewed by state; updated every 5 years.
Annual Survey of Manufacturing - The Annual Survey of Manufactures (ASM) provides sample estimates of statistics for all manufacturing establishments with one or more paid employee.
Current Industrial Reports – Provides monthly, quarterly, and annual measures of industrial activity, including data on production and shipments of selected products.
BEA’s Industry Economic Accounts – Detailed statistics on industries, updated more often than Economic Census data, but often without as much geographic detail.
Bureau of Labor Statistics – Industry reports on over 100 industries, organized by NAICS code or industry name, focusing on employment, labor, and trends.
Training Webinars
Company Research: Industry Analysis 101
November 19, 2020
New on EIU: Industry and Country Intelligence
September 24, 2020
Industry Research on Nexis.com
June 4, 2020
D&B Hoovers Company & Industry Intelligence
January 22, 2020
Company & Industry Research on the Bloomberg Terminal
January 21, 2020
